Medical versus vision plan
A routine refraction goes to the vision plan; a medical complaint or diagnosis goes to the medical plan. The reason for the visit — not the provider type — decides, and billing the wrong plan denies or underpays.
Specialties › Optometry & Ophthalmology
Eye care has a payer problem no other specialty shares: the same patient can be billed to a vision plan or a medical plan depending on why they came in, and choosing wrong means either a denial or leaving the higher-paying claim unbilled. Add the choice between eye-specific exam codes and standard E/M, plus diagnostic imaging that carries its own frequency rules, and optometry revenue turns on billing decisions made before a claim is ever coded.
These are the issues that repeat every month in optometry & ophthalmology practices — and the ones we fix at the source rather than reworking claim by claim.
A routine refraction goes to the vision plan; a medical complaint or diagnosis goes to the medical plan. The reason for the visit — not the provider type — decides, and billing the wrong plan denies or underpays.
Ophthalmological service codes and standard evaluation and management codes are alternatives with different requirements. Choosing the more appropriate and better-supported option affects both payment and audit risk.
Refraction is separately billable and frequently non-covered by medical plans, so it must be handled as its own line with the correct patient responsibility rather than absorbed or written off.
OCT, visual fields and fundus photography have frequency limits and medical necessity requirements tied to the diagnosis. Repeat imaging outside the interval denies.
A medical exam and a vision service on the same day, or an exam plus a minor procedure, require correct modifiers to be separately payable.
Listed for context only — this is not billing advice, and payer policy varies. Our certified coders work to AAPC and AHIMA standards.
We root-cause denials by payer and procedure, then fix the upstream workflow so the same denial stops recurring.
Your account is worked by people who bill optometry & ophthalmology every day — not a general pool learning your rules on your claims.
Relentless follow-up on every claim, with aged A/R worked rather than written off.
Performance-based pricing — a percentage of what we collect. Stay because the results are good, not because you are locked in.
We run parallel with your current process until the transition is verifiably clean.
Our certified coders work every claim; AI tools help them catch more before submission.
Strict PHI controls, access limits and staff training across the whole workflow.
By the reason for the visit and the diagnosis. A medical complaint or finding is billed medically; a routine vision exam goes to the vision plan. This single decision is where most optometry revenue is won or lost, and we make it deliberately rather than defaulting.
Yes. We bill routine and medical eye care, diagnostic imaging and in-office procedures, applying the correct code family and plan for each encounter.
As its own separately billable service with the correct patient responsibility, since many medical plans do not cover it. That keeps it from being written off or improperly bundled.
Yes. OCT and visual field denials usually trace to frequency limits or diagnosis linkage. Our A/R analysis identifies the pattern so imaging is billed when it is actually payable.
★★★★★The transition from our old system was handled cleanly — no gap in revenue, no lost claims.
— Susan B., Office Manager
★★★★★Our A/R days dropped from 58 to 31 in one quarter. First time in years I actually trust my numbers.
— Sarah M., Practice Manager
A no-obligation A/R analysis. We review your aging, denial patterns and coding mix, then show you exactly where the recoverable revenue is.
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